2019 Arts Summit
Featured Speakers


Amy Howe
President & COO
Ticketmaster NA

Amy Howe is helping to modernize Ticketmaster’s technology and evolve the business model to compete effectively in the rapidly changing live event landscape. Amy joined Live Nation Entertainment in 2014 as Chief Strategy Officer before becoming COO. Prior to joining Live Nation, she spent 14 years with McKinsey & Company. While at McKinsey, Amy served Fortune 500 clients across the media and entertainment, retail and consumer packaged goods sectors. Howe graduated with an MBA from the Wharton School of the University of Pennsylvania and a BS from Cornell University.


Justin Burleigh
Chief Product Officer

Justin Burleigh serves as the Chief Product Officer for Ticketmaster. Justin’s team focuses on building innovative products that help Ticketmaster’s clients fuel their business and service their fans. Justin is a well-known industry expert who has a long history of leading enterprise disruption. He has previously led mobile, emerging technology and security transformation strategies for some of the largest companies in the world. Additionally, he advises several cloud and mobile companies on product and roadmap direction.


Marla Ostroff
EVP – Perform Arts & Strategic Accounts

As a 30 year Ticketmaster veteran, Marla is uniquely prepared for her role as the leader of the Arts and Theatre segment. She has lived through and played a personal role in every major industry trend and milestone: Hard tickets to computerized, outlets to internet, third-party competition to self-ticketing, primary to secondary and many others. Marla was recruited to join Ticketmaster in 1988 as general manager of its New England operations. During the next five years, Marla emerged as a leader within the company’s senior management team as it continued its rapid growth. In 1993, she was promoted to Vice President/Co-General Manager of the Northeast and moved to New York City, where she re-built the organization across five offices and created a high-performance, client-facing team. In 1995, she was promoted to Executive Vice President. Marla now leads a team dedicated to strengthening and supporting key business relationships with some of Ticketmaster’s largest clients and partners. In addition, Marla continues to drive strategic new growth opportunities for the company in our Arts and Theatre segment.


Jeff Fromm

Jeff Fromm is a subject-matter expert and professional speaker on consumer trends, marketing and innovation. He is a contributing writer for Forbes and co-author of three books: Marketing to Millennials, Millennials with Kids and Marketing to Gen Z. Jeff is president of FutureCast, a consumer trends consultancy, which is a division of the ad agency Barkley. While others talk about trends, Jeff and his partners are applying them to create marketing and innovation best practices. His humorous stories and provocative new strategy paradigms are supported by hard research and real client profit growth.


Alina Hernandez
House of Blues Music Forward Foundation

Music Forward 2019 alumna Alina Hernandez is a fifteen-year-old singer-songwriter, instrumentalist, and producer. Her sound is a mix of jazz, R&B, pop, and neo soul. Alina first found her love of music in the church, singing weekly in the choir. Some of Alina’s most recent work includes projects with jazz artist Kamasi Washington and opening for pop soul musician MAJOR. Alina is currently a student at the Inland Conservatory for the Performing Arts in Ontario, CA. She is currently working on her first solo EP set to be released this Fall.


Heidi Lofy
Vice President Experience & Engagement
Marcus Center


Terence McFarland
Associate Executive Director
The Soraya

Associate Executive Director of Younes and Soraya Nazarian Center for the Performing Arts on the campus of California State University, Northridge. In this role, McFarland oversees strategic operations for a 1700 seat venue presenting music, theater, and dance, leading the effort to be a data driven organization. This includes direct supervision of Marketing, Sales, Ticketing, and Finance teams. Former Chief Executive Officer of LA STAGE Alliance; Trustee of LA City Councilmember Jose Huizar’s Bringing Back Broadway Initiative; Vice Chair of Arts for LA; Chosen for National Arts Strategies Chief Executive Program; Former lead consultant on the Community Redevelopment Agency of the City of Los Angeles Arts, as a grants panelist for numerous cultural and arts commissions, and as a guest lecturer, moderator or panelist for national and international arts conferences; Former board member of California Arts Advocates and California Institute for the Arts; BFA, MFA, California Institute of the Arts; AA, Fashion Institute of Technology; Certificates from Polimoda in Florence, Italy; Executive Program for Nonprofit Leaders -Arts, Stanford University’s Graduate School of Business.


Amy Reinhard
Head of Global Licensing and Co-Productions

Amy Reinhard is the Vice President of Content Acquisition for Netflix, a role she has held since joining the company in 2016. Amy oversees global studio licensing for films and television series as well as local language acquisitions from Latin America, Europe, Africa, The Middle East, and India. She also negotiates international distribution rights on major studio films including A nnihilation and Isn’t it Romantic. In addition to global licensing, Reinhard is responsible for Netflix’s growing consumer products business including retail and licensee partnerships, brand strategy, publishing, experiences and location-based entertainment, product development and interactive games.


Nurit Smith
Executive Director
House of Blues Music Forward Foundation

Nurit Siegel Smith is a social sector executive, organizational sculptor, and creative strategist dedicated to improving and advancing institutions that make a difference. She has spent the past two decades in executive roles in arts and entertainment non-profits exploring the intersection of education, entertainment, and philanthropy. Throughout her twenty-year professional career, she has been a teacher, booking agent, house manager, program officer, development officer, and held executive roles at SAG-AFTRA Foundation, Highways Performance Space, Blue Man Group, and Grand Performances. Since 2018, she has served as the Executive Director of the Music Forward Foundation, guiding a national staff to bridge community to the music industry and empower all youth to access the life-sustaining educational and professional opportunities necessary for them to thrive.


Tory Wimer Contreras
Director of Sales and Patron Services
Seattle Theatre Group

Victoria (Tory) Wimer Contreras is a service and sales strategist focused on creating high-touch programs that steward long term brand loyalty. With over 18 years in arts administration, she takes the long view approach to sales, focusing on delivering top notch service and fostering trusting relationships, knowing that revenue and loyalty will follow.

She is the Director of Sales and Patron Services at The Seattle Theatre Group (STG), the non-profit operators of the historic Paramount, Moore and Neptune Theatres whose vision is to be the people’s theatre, a place where all are welcomed and represented.

2019 Arts Summit

Dan Armstrong
SVP & General Manager, Distributed Commerce

Jacqueline Chilton
Vice President Payments & Fraud

David Eisenberg
Vice President of Partnership

Nick Falzon
VP, Sales & Analytics
Disney Theatricals

Robert Fleskes
Client Development Director

Kathryn Frederick
Chief Marketing Officer

Scott Givarz
Manager, Education

Amy Graca
Vice President of National Ticketing
Caesars Entertainment

Victor Hamburger
Senior Director of Strategic Initiatives, ASU Cultural Affairs
Arizona State University

Tim Heitman
Associate General Manager
Broadway San Jose

Tony Hiser
National Director of Ticketing Systems
Broadway Across America

James Hogg
VP – Client Development

Drew Houghton
Senior Trainer

Rick Johnson
Vice President of Ticketing Operations

Justin Karr
Vice President of Ticketing Operations

Eileen LaCario
Vice President Public Relations
Broadway in Chicago

Matt McNeil
VP Programming & Marketing
Broward Center for the Performing Arts

Joanna Minerley
VP Ticketing and Analytics
Broadway Across America

Kelley Monts de Oca
Director of Ticketing
Durham Performing Arts Center

Scott Myers
Director of Corporate Sales & Marketing
Nederlander Detroit

Anne Paulsen
VP – Advanced Product Sales

Nicole Preston
Director, Solutions Marketing

Christy Renzulli
Sr Director – Client Marketing

Jerusha Schmalzel
Technical Solutions Engineer Arts & Cultural

Carlos Vega
Sr. Manager, Digital Marketing

Susan Welli
Director – Implementation & Consulting